Stocks and News

Presently we are investigating the impact information has on the economy, particularly the value of a company’s stock value. Last week students had to trade stock on a number of made up companies based on fabricated new headlines. They then found news headlines from the newspaper or internet sites that they believe would affect the value of a certain company and had to write a paragraph explaining their logic. Two news items were especially interesting. Wayne Rooney’s broke his foot in the game where he debuted Nikes “revolutionary” new football boot. A few football aficionados voiced what many people were perhaps speculating – that the boot had something to do with the foot fracture. Rooney denied there was any connection but Rooney’s manager Sir Alex Ferguson requested that Nike pursue a full investigation into the possibility that the boot was at fault. Rooney’s out of the world cup and Nike’s most high profile player is out of the spotlight. A day or two after the news hit the stands; Adidas eclipsed Nike for the number one spot in their very competitive business. Coincident? Perhaps. One also must take into consideration that the World Cup is in Germany and starts in less than a month. Adidas is a German company and is a huge sponsor of the Cup.

Wayne and His New Nike Boots

Rooney and His New Nike Boots

Rooney Injured in His New Nike Boots

Walt Disney announced a divorce from McDonald’s. The scapegoating of McDonalds as the cause of all that’s unhealthy in the US rather than blaming the people who unscrupulously woof down mounds of unhealthy food is taking its toll on the fast food monster. It will be interesting to see how this one plays out. Curious side note; Ray Kroc, founder of McDonalds and Walt Disney actually served together in WWII. After the war Disney went home and began building his empire and Kroc did likewise. At an early stage in their empire building Kroc approached Walt and asked if he was interested in making some sort of deal in which McDonalds would be a primary server of food at the Disney establishments. Walt declined. Somewhere down the line, obviously, Disney Corp changed their mind but now has gone back on the deal. Maybe Walt had used a little Disney magic and saw the future of American fast-food and didn’t like what he saw.

McDisney No More

McDisney No More

The response from McDisney to the allegations that Disney broke relations with McDonalds due to the latters poor health record can be read here.


3 Responses to Stocks and News

  1. Luv2Box says:

    I find it laughable the Disney broke the deal. As anyone who attends their theme parks already knows, horrible food is around every corner, tempting the tiniest of minds and hands. Just as in real life, it is up to parents to teach good eating habits that will last a lifetime and encourage activity. That’s what my parents did and that’s what I’m doing with mine. MacDonald’s was always a ‘special treat’ never a regular dinner spot. I also commend MacDonald’s and other chains for actively looking for ways to improve their menus. That’s a tough job and they’re doing a pretty good job of it – this coming from a triathlete too!

  2. iduell says:

    I remember when I was a kid, a big part of our summer vacation road trips was a stop at McDonalds while in route to our next destination. We thought it was a big deal because we rarely ate out. McDonalds has been hit hard lately in the States as US society is looking for something to blame for being fat. At least it has made restaurants like McDonalds consider their menu offerings – but I fear that many Americans will respond by ordering more items because they are “light” and then smother them in sugar/fat laden dressings and sauces anyway! It is interesting to note that McDs are doing quite well overseas. I live in Asia and fast food restaurants, especially McDonald’s and KFC are always packed out. It will be interesting to see how things turn out health wise as many urban Asian’s who can afford it change their diet to include lots more “western” style fast foods. Thanks for the comment!

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: